Business Information

The success of your business depends on your ability to build marketing momentum. Without the ability to generate new sources of leads your capacity to sell will slump and the growth of your business will stagnate or shrink. Unfortunately, many small business owners are at a loss when tasked with coming up with new ways to market while others are frustrated into stagnation by seeing consistently ineffective results from their marketing efforts. It doesn't matter if your business is young or established. If your business is young you must market well simply to survive. On the other hand, if you have had marketing success with a method that does not increase your opportunity to generate new business your success will be stunted by your limited ability to find new sources of business. Building marketing momentum is like kicking a ball down a hill that keeps getting steeper. Each time the hill becomes a little steeper the ball will roll faster and pick up momentum. In marketing, any ta...

As a teenager I worked for my father's business. At 18 I worked for a small video rental business owned by two partners; there were 4 employees. At 23 I worked for an auto body shop, the owner was from Greece; there were 8 employees. At 25 I became CEO of my family's small business; we have 15 employees. Today, I own a 3-employee automotive repair shop; an online business; a promotional licensing business and I still consult for my family's business. Today working in large firms with hundreds of employees or even 50 employees is rare. Like most people I grew up around and worked in small business. The transition to a business of my own seemed a natural progression. The time has never been better to get your feet wet. Small business is booming. Consider these facts from the U.S. Bureau of the Census: · 23 million small businesses in the U.S.; 75% of which have no employees · Small businesses represent 99.7% of all employer firms · Small biz employ half of all private sector ...